Performing Arts Collateral
Print, environmental graphics, Web, email
Role: Designer, Project Manager
The main challenge of this project was to increase campus awareness and student registration in the five performing arts ensembles at the Colleges of the Fenway, a collaborative effort of six neighboring Boston area colleges. Deliverables included a poster for each group, email and web graphics, as well as an overview poster highlighting the offerings this semester.
To help catch student’s attention, bold flat colored backdrops are contrasted with iconic black and white images to anchor each composition. Free form typographic elements help to bring alive the energy of the different performance ensembles.
For Colleges of the Fenway Performing Arts Department