Colleges of the Fenway,
Performing Arts Department
Role: Creative Director, Designer
The main challenge of this project was to increase campus awareness and student registration in the five performing arts ensembles at the Colleges of the Fenway, a consortium of neighboring Boston area academic institutions. Deliverables included a poster for each ensemble, email and web graphics, as well as an overview poster highlighting the different programs.
To help catch the eye, bold colored backgrounds are contrasted with iconic black and white images to anchor each composition. Free form typographic elements help to bring alive the energy of the different performance groups.